• Great Skate Hockey Supply
  • Empire Bottle
  • Niagara Frontier Consulting Services
  • Hilbert College
  • The Ride For Roswell
  • UniPunch Products
  • Woman To Woman
  • Herd About Buffalo
  • Cycle/Recycle
  • Art On Wheels
  • Construction Lending Services
  • The Water Garden Gallery at Ulbrich's
  • Niagara Tourism & Convention Corporation
  • Literacy New York
  • Audax Business Solutions
  • TripleTrack
  • Buffalo & Erie County Botanical Gardens
  • iSciWNY


Buffalo & Erie County Botanical Gardens

The Botanical Gardens needed to spruce up a dated logo they had been using for many years. They retained Flynn & Friends to do that. The challenge was to modernize the mark without doing a complete 180. Our solution was a logo that looked sharp and felt fresh, but also retained a sense of familiarity by utilizing similar elements – like the glass conservatory – from the old logo.

The "A natural part of your life." tagline was written to reflect the Gardens' goal of positioning itself as a destination for family, personal, and business events.