TV/Video

Buffalo Zoo

The What:

Promote a new kid- and big hair-friendly attraction at the Buffalo Zoo.

And How:

This 30-second television commercial did two things. It amusingly dispelled at least one of the myths surrounding bats at the same time it invited people to visit a new bat exhibit at the Buffalo Zoo. Flynn & Friends used local actors - one with a B-52-worthy wig - as well as video shot at the zoo. In addition, by using stock footage of actual bats, we made this commercial an economical advertising effort for the zoo.