• Buffalo Seminary
  • Hilbert College
  • Fowler's Chocolates
  • Mercy Flight of Western New York
  • The Ride For Roswell
  • Realty USA
  • Elmwood Franklin School
  • Hilbert College
  • St. Francis High School


Fowler's Chocolates

The What:

Create a buzz for Fowler's and introduce a concept based on one of their new confections – "The Truffalo" – a buffalo-shaped truffle.

And How:

Giant pieces of chocolate and two-word headline on Fowler's trademark pink background made this bigger-than-life billboard visible from half-a-mile away.