Brochures
UniPunch Products
The What:
Position a machine tool business with outdated literature as the category leader.
And How:
After redoing the company logo and creating an impact brochure, we got down to the heart of its marketing: combine nearly a dozen outdated brochures into a single 108-page catalog which included detailed product drawings and extensive technical specifications.
Unipunch's engineering team spent a lot of time in our conference room working out the details with our art director and writer. The result transformed their business.